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FAIR GO KEVGive us digital now |
To ensure long-term survival, C31 must be given the opportunity to simulcast now. C31 does not receive any government funding and generates 80% of revenue through sponsorship marketing. To maintain this self-sufficient position, it is vital to maintain healthy audience numbers.
The government is running a $140 million campaign encouraging people to make the switch to digital. If successful, this will significantly reduce C31's audience numbers and undermine the station's ablility to generate revenue.
Three channels on the digital spectrum remain unused in Melbourne. Allocating one of these channels to C31 would be a low-cost solution.
It would bring certainty to the future of C31 and allow community TV in Melbourne to build on a vibrant and vital past.

Click here to read the C31 Melbourne Media Release - Budget 2009 response
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